CHILI publish, developer of market-leading software for smart artwork and marketing material creation, warmly welcomes everyone to attend the fourth edition of SPICY talks, the Annual Forum for the Smart Template Community. The event will take place November 6-7, 2019 in the Silent Green Kulturquartier in Berlin, Germany. Attendees from all over the world will participate in plenary, business and technical presentations under the 'Grow Together' umbrella, focusing on Smart Templates and how these will bring about a new creative design and production cycle.
The new Creative era
Smart Templates enable users to create tailored digital or printed marketing material on whichever platform they choose, and in a way that automates and optimizes the traditional design and production process. Smart Templates combine vast, universal functionalities with intrinsic data technologies, so users can maximize the marketing potential of any original campaign in a fast and efficient manner.
Jessica Berlin, Director of Digital Asset Management at the American Cancer Society and one of the speakers at SPICY talks 2019, confirms: “Because we have users who have very little experience with graphic design, we needed a way for them to easily build marketing pieces. In 2015, more than 2,000 hours were spent on one-off job requests for our Distinguished Events alone. By 2019, the ACS has brought that number down to just 117 hours. For our Discovery Shops, just seven templates have replaced 400 PDFs in the DAM, generating an incredible 630 customizations in only two months’ time.”
CHILI publisher is widely recognized as the most advanced online editing solution. As a mature technology that integrates easily with just about any martech solution out there, it has been the common denominator for many companies looking to combine their in-house technologies to tailor marketing and packaging material to the needs of their team and customers.
Proven community value
At SPICY talks, CHILI publish brings together speakers, influencers, customers, prospects, partners and its team to exchange knowledge, share experience and build expertise. A full agenda is in the works and will be communicated shortly. The two-day event will be filled to the brim with plenary sessions by CHILI publish management and market influencers, alongside business and technical sessions presented by the CHILI publish team, customers and partners.
Kevin Goeminne, CEO of CHILI publish concludes: “Smart Templates are quickly conquering hearts and minds at marketing departments everywhere. From restaurant label and packaging fulfillment providers to non-profit charity funds organizations, Smart Templates have helped them streamline and optimize marketing material creation procedures. In Berlin, we plan to show everyone how to get started, or how to get more out of it so we can all grow together.”