Last updateWed, 20 Jun 2018 4am


New premium retractable banner stand with high precision moulded polymers to provide a lighter, stylised product - the first of its kind in the market

Ultima Displays, one of Europe’s leading one-stop solutions and hardware provider, has today unveiled its new premium retractable banner stand, Revolution. The first of its kind, the debut of Revolution marks a new futuristic direction for banner display solutions.

The Revolution is a modern, sleek and elegantly designed banner product which can effectively carry any brand message. Revolution is made from high precision moulded polymers, making it highly distinct from traditional aluminium. The unique streamline styling creates an illusion that the base floats off the ground, while the base is finished with a high shine white gloss, accompanied with a white hybrid powder coated pole.

“Revolution marks a new era by taking banner design from functional to stylish display product,” said Osvaldo Gallio, Managing Director at Ultima Displays. “We have specifically designed and engineered this state-of-the-art premium banner to give companies a competitive edge when promoting their brands and messaging.”

Unveiled today during the opening day of C!Print in Madrid, Revolution has a grey anthracite underside and the stand is paired with a smart ultra-durable moulded EVA bag for protection. Ultima chose a polymer based material to ensure the banner is lightweight yet sturdy and durable, while at the same time aesthetically engineered.

Gallio continued: “Traditionally, the design of a banner base has always been metallic and uniformly angular in shape. Revolution breaks these constraints and has been designed to give company brands the positioning they deserve by elevating their brand.”

Revolution also features an innovative dual action white top rail that attaches to the top of the graphic, combining the ease of a snap rail with the reassurance of an adhesive fixing. This ensures that visually, the graphic always looks premium and high quality. Completing the look, the snap rail comes complete with secure white endcaps and the product has adjustable feet for extra stability.

Revolution is the first in a series of new banners from Ultima under its new and exclusive Vision range and comes with a lifetime hardware warranty.

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